Contacts are at the heart of IndiePitcher. They represent the individuals you communicate with through your email campaigns. Understanding how to manage and utilize contacts effectively will help you get the most out of IndiePitcher’s personalized email capabilities.

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What Are Contacts?

A contact in IndiePitcher is a unique record that contains the information needed to send targeted and personalized emails. Each contact can include:

  • Basic Details: Name, email address, and other standard fields.
  • Custom Properties: Additional fields you define to store specific information, such as job title, company name, or preferences.
  • Track of what what mailing lists a contact is subscribed to to prevent sending unwanted emails.

These properties allow you to tailor your email content to resonate with your audience, ensuring more effective communication.

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Importing Contacts

  • Manual Entry: Add contacts one by one through the dashboard.
  • CSV Import: Bulk upload contacts from a CSV file.
  • API Integration: Use the REST API / SDKs to automate contact management.

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Custom Properties

Custom properties make your contacts dynamic. You can use these to:

Segment your audience (e.g., customers vs. leads). Personalize emails (e.g., “Hello, ”). Track additional data relevant to your startup. To define a custom property during import:

Select Create New Property when mapping fields. Assign a name and type (e.g., text, number, date).

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Best Practices for Contacts

  • Keep Your Data Clean
    • Regularly update and review contact information to ensure accuracy.
  • Segment Your Audience
    • Use custom properties to create segments for better targeting.
  • Respect Privacy Laws
    • Ensure all contacts have opted in to receive emails. Stay compliant with GDPR, CAN-SPAM, and other relevant regulations.
  • Leverage Custom Properties
    • Personalization drives engagement. Make use of fields like names, preferences, and purchase history to craft compelling emails.

By effectively managing your contacts, you unlock the full potential of IndiePitcher to deliver personalized, impactful email campaigns that resonate with your audience. If you have further questions, explore the other sections of our documentation or contact support.